Coles ice bucket challenge raises $30,000 to fight MND

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Shaggy shopkeepers: The bedraggled Coles Seymour staff, who took part in the store’s ice bucket challenge to raise money for the fight against motor neurone disease.
Double dose: Emily Shelley gets double dunked by her sister Becc and assistant state manager for Victoria and Tasmania Rory McDonald.
Too cool: Beth Munslow feels the chill from the icy buckets of regional manager Rhys Beuthin and store manager Caz Watson.

Staff from the Coles store in Seymour have braved an ice bucket challenge to raise more than $30,000 for the fight against motor neurone disease.

Staff at the store, and the Seymour community, fully embraced the fundraising campaign, which included the sale of beanies, a 10 cent donation from all pork product sales, garage sales, barbecues, morning teas and cake stalls, as well as customers being invited to donate while making a purchase.

The effort resulted in $30,845 being raised for Fight MND.

Store manager Caz Watson said 24 staff, including herself, volunteered for the ice bucket challenge.

“We had that out in our loading area where we involved the community,” she said.

“We had 24 people get dunked in the ice dunking machine, which was absolutely fantastic. We had team members right up to regional management and even state level managers.

“You couldn’t wipe the smiles off their faces.”

Ms Watson said staff had also used the opportunity to discuss MND during the campaign and raise awareness of the disease.